Diverse reviews
The selection here is really great, but I agree with others who say that the staff cannot be bothered. Considering that you can get these brands elsewhere, you would think customer service would need to be their strong point in order to lure customers back... but no! Terrible service - I always feel utterly ignored. It is more 'serve yourself' than H&M. No one takes your items to the changing room, no one asks you if you need a different size... you get the picture! There's usually plenty of staff but they are busy chatting amongst themselves, eating chocolate bars, etc. Last visit the service was so disappointing, I won't go back.
by annalon, 12 May 2008I was served by a really pretty, down-to-earth girl who didn't mind me trying practically the whole shop on! Why aren't there more cute boutiques like this?
by teatime (2 reviews), 28 Nov 2007Love the boutique - very relaxed atmosphere. Was served by a lovely girl who was extremely helpful and patient. The only negative comment I have is the lighting is a bit stark and could be softer.
by chloe3, 24 Sep 2007You always find something amazing here. It's got the best selection of brands in London. If I ever need something special I don't bother with Selfridges but head straight to Diverse instead. Most of all I value that the staff never try and 'sell' me anything - they are honest and say if something really doesn't look that great, rather than letting you make a mistake.
by Melissa Dick, 14 Jul 2007I'm surprised by the negative comments below. The majority of my wardrobe is from the high street, but I'll occasionally pop in for a splurge or special occasion. Not once have I felt judged or intimidated by the staff. I value that they greet me, then leave me to browse in peace but are happy to help the instant I ask or look a bit lost. Love it!
by Oriel, 27 Jun 2007It used to be really nice, but now I can't be bothered to go there and face the horrible staff who obviously think they're just too good to serve the customers.
by Anonymous, 01 Feb 2007The staff in this store are awful! They look at you like you're something the cat has chucked up! Some of the clothes are nice but the attitude of the staff puts me off buying anything. Anyway, I can go to other shops to buy their labels and receive much better service.
by lottie_1 (2 reviews), 29 Nov 2006There's a great selection of labels from Jacobs to Chloe to Hussein Chalayan, with more basic wardrobe essentials to be had in this great store on Upper Street. I'm surprised others find the staff snooty and unhelpful, as they always seem very friendly and happy to help whenever I visit (which is often). I highly recommend Diverse - if you haven't been yet, go!
by becsophia, 01 Nov 2006I came across Diverse by pure chance and thought it was a well-kept secret. Alas, I was wrong. Whether I've had £30 in my wallet or, on a very bad day, my flexible friend, I always come away with an absolute treat. The staff are incredible, helpful and friendly. Highly recommend it... just don't tell too many people!
by Anonymous, 19 Oct 2006Terrific range of clothes but staff are surly, rude and unhelpful and make shopping there an unpleasant experience for all but the thick-skinned.
by Anonymous, 30 Jun 2006Diverse is one of the best boutiques I know.
I am amazed Capital Girl finds it devoid of things she might find special! It's Milan or Paris for her then, as in my view Diverse is an Aladdin's Cave and has saved my life many times. I would also add that I've seen the same staff in there since about 1999. They are always courteous and knowledgeable and in my opinion never snobby, as I have found at several other destinations mentioned here!
capital girl has hit the nail on the head. I am always sucked in by the shiney, sparkly window display but am never equally sucked in by the clothes.
by Anonymous, 23 Mar 2005Very expensive, eclectic mix of clothes, shoes and accessories in this little boutique. I like my clothes, and happy to pay the price if it's something I love, but every time I visit Diverse they always fall short of having 'fall in love with' items.
by capital girl "top london reviewer" (59 reviews), 16 Jan 2005Great selection of funky clothes but always get looked up and down by shop staff making you feel quite unwelcome- great for unusual party pieces though.
by Anonymous, 09 Dec 2004Great clothes, excellent range, but the staff could be a bit more attentive, it ain't cheap! I don't need much persuasion to buy clothes but it is nice to feel wanted.
by Anonymous, 11 Oct 2004Have we missed a great boutique in London? Let us know.
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